$TOBAF CEO Scheduled to Present at Global Chinese Financial Forum Virtual Event

TAAT Lifestyle & Wellness (CSE: TAAT) (OTCQB: TOBAF) (FRANKFURT: 2TP2) CEO Settie Coscarella is slated to present at the upcoming Investing in Innovation Global Chinese Financial Forum (“GCFF”). The online event is scheduled for Thursday, April 15; Coscarella’s 20-minute presentation will begin at 1:25 pm EDT and will include an explanation of TAAT’s unique position in the $814 billion global tobacco industry as well as company’s impressive progress since its launch last year. Coscarella will talk about the company’s U.S. product launch in Ohio and online as the company has focused on making the product available to the majority of smokers aged 21 and above in the United States. The GCFF series of events is produced by NAI Interactive Ltd. (“NAI”), a market intelligence and investor relations service provider founded in 1998 with offices in Vancouver and Shanghai; the events are designed to connect North American public companies with Chinese investors. Recent GCFF events include Diversified Investing Strategies, Base Metals & Energy Metals Day, and Precious Metals Day. “Now that we are establishing a presence in our initial market, we have a great story to share with a global audience of investors who may not yet be familiar with TAAT and its unique value proposition for smokers aged 21+,” said TAAT CEO Setti Coscarella in the press release. “The concept of a smokable product with no tobacco or nicotine is very novel, and it has attracted considerable interest from investors in China, whose population of tobacco smokers is approximately eight times the size of Canada’s total population. It has been a pleasure to work with NAI to create a presentation for the GCFF Investing in Innovationevent on Thursday, and I am looking forward to sharing our message with an eager and engaged audience of global investors as we continue to gain momentum with the launch of TAAT in the United States.”

To register for the event, visit https://ibn.fm/E2PC6

To view the full press release, visit https://ibn.fm/4oAnA

About TAATLifestyle & Wellness Ltd.

TAAT Lifestyle and Wellness has developed TAAT,  which is a tobacco-free and nicotine-free alternative to traditional cigarettes offered in Original, Smooth and Menthol varieties. TAAT’s base material is Beyond Tobacco(TM), a proprietary blend that undergoes a patent-pending refinement technique causing its scent and taste to resemble tobacco. Under executive leadership with Big Tobacco pedigree, TAAT was launched first in the United States in Q4 2020 as the company seeks to position itself in the $814 billion global tobacco industry. For more information, please visit www.TAATGlobal.com.

NOTE TO INVESTORS: The latest news and updates relating to TOBAF are available in the company’s newsroom at http://ibn.fm/TOBAF

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