SEFE (SEFE) CEO Don Johnston Featured on theStockRadio.com

BOULDER, CO — (Marketwire) — 09/05/12 — SEFE, Inc. (OTCBB: SEFE) (OTCQB: SEFE) (the “Company”), a sustainability company engaged in offering innovative, pioneering solutions for the world’s energy needs, today announced that theStockRadio.com has posted an audio interview recently conducted with Chief Executive Officer, Don Johnston.

To access the interview, visit http://thestockradio.com/donald-johnston-ceo-of-sefe-inc-otcsefe/1316.

Mr. Johnston introduced listeners to the company and reviewed its business strategy, technologies and patents, and current initiatives. He also discussed the science behind the Harmony III atmospheric energy system, progress with ongoing testing and development, and future plans.

About SEFE, Inc.

SEFE focuses on pushing the boundaries of what’s possible, embracing innovation and employing the cutting-edge to solve problems, and offering sustainable solutions to a world hungry for invention, direction and leadership. SEFE is technology- and solutions-driven, focusing on developing inventions that provide a real-world impact and true profitability. So, success is measured by both a sustainable return on investment, as well as a project’s sustainability from an environmental perspective.

For more information, visit www.SEFElectric.com.

About theStockRadio.com

theStockRadio.com, a small-cap research and investment commentary provider, strives to provide a balanced view of many promising small-cap companies that would otherwise fall under the radar of the typical Wall Street investor. Moreover, theStockRadio.com provides investors with an excellent first step in their research and due diligence by providing daily trading ideas, and consolidating the public information available on them.

For more information, visit www.thestockradio.com.

Forward-Looking Statements
This release, and the interview on theStockRadio.com referenced herein, include “forward-looking statements” as defined by the SEC. Any statements in this news release, referenced interviews and on our website and youtube page that are not historical facts are forward-looking statements that involve risks and uncertainties. Words such as “estimate,” “expect,” “would,” “target,” “goal,” “potential,” and forms of those words and others indicate forward-looking statements. These statements are based on certain assumptions made by the Company based on management’s experience and perception of historical trends, current conditions, anticipated future developments and other factors believed to be appropriate. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the Company, which may cause actual results to differ materially from those implied or expressed by the forward-looking statements. Further information on our business are discussed in the Company’s filings with the SEC, including its Annual Report on Form 10-K under the headings “Business” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations.” Our business is subject to various risks and uncertainties, including those described in our Registration Statement on Form 10 filed with the SEC, under the heading “Risk Factors.”

Contact:
SEFE, Inc.
Justin Ackerman
714-495-1927
ir@sefelectric.com

Mission Investor Relations
404-941-8975
Investors@MissionIR.com
www.MissionIR.com