ATLANTA, Nov. 20, 2014 /PRNewswire/ — IFS Securities, an Atlanta-based full-service independent broker-dealer, announces today that it has initiated coverage on Net Element, Inc. (NETE), a global financial technology-driven group specializing in mobile payments and value-added transactional services.

“Net Element is an interesting company that uses its extensive know-how in phone payments, not just in the U.S., but in a few selected high growth/high margin foreign emerging markets,” Alex McKenzie, IFS Securities President and CEO, said. “NETE is an emerging leader in payment processing industry as the merchant and consumer continue to shift to a cashless payment arrangement globally. Its recent fund arrangement of >$48mn fuels an ability to rapidly penetrate into other emerging markets where the retailing still demands robust merchant acquiring. The enormous growth in the online retail and m-commerce business globally and NETE’s ability to provide service to Apple Pay users particularly drives interest. We initiate a “STRONG BUY” with a price target of $5.50/share based on DCF valuation,” he continued.
Additional investment highlights include:

• The payment industry in the U.S. and even more so abroad is continuously expanding and expected to grow at a double-digit growth rate in the next few years.

• NETE visibility will be further enhanced by the recent integration into its POS of Apple Pay.

• NETE is in the position to expand and penetrate short-term in key international high growth/high emerging markets.

The report is available here: http://www.ifssecurities.com/images/uploads/advisors/documents/Initiating_Coverage_on_NETE_-_FINAL.pdf

Please review important disclosures on our website at www.ifssecurities.com.
About Net Element
Net Element (NASDAQ: NETE) is a global technology-driven group specializing in mobile payments and value-added transactional services. The Company owns and operates a global mobile payments and transaction processing provider, TOT Group. TOT Group companies include Unified Payments, recognized by Inc. Magazine as the #1 Fastest Growing Private Company in America in 2012; Aptito, a next generation cloud-based point of sale payments platform; and TOT Money, which has a leading position in Russia and has been ranked as the #1 SMS content provider by Beeline, Russia’s second largest telecommunications operator. Together with its subsidiaries, Net Element enables ecommerce and adds value to mobile commerce environments. Its global development centers and high-level business relationships in the United States, Russia and Commonwealth of Independent States strategically position the Company for continued growth. More information is available at www.netelement.com.

About IFS Securities
IFS Securities, Inc., is a full-service independent broker-dealer who understands retail and wholesale advisory networks as well as global capital markets. IFS offers financial advisory; brokerage support; equity research; fixed income and equity trading; and investment banking services. Based in Atlanta, IFS Securities has 32 offices in 17 states and Puerto Rico and is a member of FINRA, MSRB and SIPC. For more information about IFS Securities, visit the website at www.ifssecurities.com or call 404-382-5223.
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