MissionIR Features SEFE (SEFE) in Exclusive Interview Featuring CEO Don Johnston

ATLANTA, GA — (Marketwire) — 05/29/12 — MissionIR today announces that its interview with Don Johnston, the Chief Executive Officer of SEFE, Inc. (OTCBB: SEFE), is now available online. The complete interview can be heard at http://sefe.missionir.com/sefe/interview.html.

Mr. Johnston provided a brief overview of the company and its targeted markets, individuals comprising the management team, the key advantages of its Harmony III atmospheric energy system, expansion of its intellectual property portfolio, and future plans to acquire other companies in the green space or form joint ventures.

“It has been a busy year for us,” Mr. Johnston stated in the interview. “We have recently moved our research laboratory in Boulder, Colorado, to a larger facility adjacent to the University of Colorado. As mentioned earlier, the university is a leader in the exploration of atmospheric phenomena. We believe entry into a partnership may accelerate the development of our Harmony projects and provide access to significant resources we will require for the ongoing testing of our products.”

About SEFE, Inc.

SEFE focuses on pushing the boundaries of what’s possible, embracing innovation and employing the cutting-edge to solve problems, and offering sustainable solutions to a world hungry for invention, direction and leadership. SEFE is technology- and solutions-driven, focusing on developing inventions that provide a real-world impact and true profitability. So, success is measured by both a sustainable return on investment, as well as a project’s sustainability from an environmental perspective.

For more information, visit www.SEFElectric.com

About MissionIR

MissionIR is committed to connecting the investment community with companies that have great potential and a strong dedication to building shareholder value. We know our reputation is based on the integrity of our clients and go to great lengths to ensure the companies represented adhere to sound business practices.

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Forward-Looking Statement:
This release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. Risks and uncertainties applicable to the company and its business could cause the company’s actual results to differ materially from those indicated in any forward-looking statements.

Contacts:
SEFE, Inc.
Justin Ackerman
714-495-1927
ir@sefelectric.com

Mission Investor Relations
Atlanta, Georgia
www.MissionIR.com
404-941-8975