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Good Times Restaurants Inc. (GTIM) Reports Improved Sales Trends

Sep. 30, 2010 (Business Wire) — Good Times Restaurants Inc. (NASDAQ: GTIM) today announced that its same store sales declines have reversed to a positive trend, from a decline of 1.7% in July to increases of +.4% in August and approximately +7% in September. Commenting on the recent same store sales trends, President & CEO Boyd Hoback said, “Our recent turnaround in sales trends reflects traction with consumers around several menu initiatives over the last six months including establishing our longer term value proposition around $2.89 Craver Combos, introducing Fresh Cut Fries and Hand Spun Custard Shakes and other product enhancements to improve and differentiate Good Times from the mainstream fast food pack. We recently rolled out Sweet Potato Waffle Fries as a seasonal limited time offering and are seeing very good results and anticipate that we will be able to continue to see improvements from last year’s poor sales trend. We have additional product launches planned and a new strategic marketing team that will leverage our historical brand personality.”

The Company also reported that it is continuing to seek and negotiate strategic financing alternatives for additional growth and working capital.

Good Times is a regional chain of quick service restaurants located primarily in Colorado providing a menu of high-quality all-natural hamburgers, 100% breast of chicken sandwiches, fresh frozen custard, fresh squeezed lemonades and other unique offerings. Good Times currently operates and franchises 49 restaurants.

This press release contains forward-looking statements within the meaning of federal securities laws. The words “intend,” “may,” “believe,” “will,” “should,” “anticipate,” “expect,” “seek” and similar expressions are intended to identify forward-looking statements. These statements involve known and unknown risks, which may cause Good Times’ actual results to differ materially from results expressed or implied by the forward-looking statements. These risks include such factors as the uncertain nature of current restaurant development plans and the ability to implement those plans, delays in developing and opening new restaurants because of weather, local permitting or other reasons, increased competition, cost increases or shortages in raw food products, and other matters discussed under the “Risk Factors” section of Good Times’ Annual Report on Form 10-KSB for the fiscal year ended September 30, 2009 filed with the SEC. Although Good Times may from time to time voluntarily update its forward-looking statements, it disclaims any commitment to do so except as required by securities laws.

Good Times Restaurants Inc.

Investor Relations Contacts:

Boyd E. Hoback, 303-384-1411

President and CEO

or

Christi Pennington, 303-384-1440

Executive Assistant

Thursday, September 30th, 2010 Uncategorized