Facebook and Zynga (ZNGA) Shares Rally on Comments From Zuckerberg
NEW YORK, NY — (Marketwire) — 09/14/12 — Mobile advertising has been a major focus for the Social Media Industry as companies look to profit from the rapidly rising demand for mobile devices. According to data from StatCounter Inc. mobile devices represent more than 10 percent of all internet traffic, a sharp increase from the 4 percent in January 2011. The Paragon Report examines investing opportunities in the Social Media Industry and provides equity research on Facebook Inc. (NASDAQ: FB) and Zynga Inc. (NASDAQ: ZNGA).
Access to the full company reports can be found at:
www.ParagonReport.com/FB
www.ParagonReport.com/ZNGA
Digital marketing and media research firm eMarketer predicts that U.S. mobile advertising revenues will experience rapid growth in the coming years. The research group has projected that U.S. mobile advertising revenues to more than quadruple from the $1.45 billion seen in 2011 to $6.62 billion in 2014, and to be worth nearly $12 billion by 2016. According to eMarketer Twitter CEO Dick Costolo has stated that “on most days” more ad revenues are generated through mobile platforms than their website.
Paragon Report releases regular market updates on the Social Media Industry so investors can stay ahead of the crowd and make the best investment decisions to maximize their returns. Take a few minutes to register with us free at www.ParagonReport.com and get exclusive access to our numerous stock reports and industry newsletters.
Shares of Facebook surged nearly 8 percent Wednesday after comments made by CEO Mark Zuckerberg at recent conference provided a positive outlook. “Now we are a mobile company,” said Zuckerberg. “Over the next three to five years I think the biggest question that is on everyone’s minds, that will determine our performance over that period, is really how well we do with mobile.”
Shares of Zynga also received a boost Wednesday gaining over 10 percent after Zuckerberg gave the company a positive endorsement. “Zynga’s had a rough few quarters. They’re basically a strong company,” he said, according to recent AllThingsD article. “Other companies, like King.com and Kixeye, have gained share. We have 200 million people playing games monthly. That’s real.”
The Paragon Report has not been compensated by any of the above-mentioned publicly traded companies. Paragon Report is compensated by other third party organizations for advertising services. We act as an independent research portal and are aware that all investment entails inherent risks. Please view the full disclaimer at: http://www.paragonreport.com/disclaimer
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