Chyron (CHYR) to Provide 10 HyperX3.1 Graphics Systems for NBC Olympics’ Coverage

NEW YORK, NY — (Marketwire) — 07/24/12 — Chyron (NASDAQ: CHYR) will provide 10 HyperX3.1 on-air graphics playout systems to NBC Olympics during its production of the 2012 London Olympic Games, July 27-August 12, 2012. The announcement was made today by Philip Paully, Director, Graphics Engineering and Operations, NBC Olympics, and Peter Morrone, Senior Vice President, Product Engineering, Chyron.

“In our operation, there’s no room for error, and every second counts. The centralized asset storage capability powered by Chyron’s HyperX3.1 and Apple®’s Xsan 2 is a tremendous time-saver, enabling our operators to instantly access media assets that were once only available to the Mac® systems,” Paully said.

Relying on Chyron’s HyperX3.1 and Apple’s Xsan 2 storage area network, this collaborative workflow environment promises to bring powerful new efficiencies and time savings to the NBC Olympics’ graphics production team as they insert graphics displays for the network’s live coverage of the London Games.

NBC Olympics worked closely with Chyron and Dynamic Performance Technologies to integrate this powerful graphics workflow solution. After building graphics elements in Adobe® Creative Suite®, the NBC Olympics production team is able to move them seamlessly to editing suites and then to devices for playout to air. Since HyperX3.1 supports Adobe’s XMP metadata platform, artists are able to embed critical information about each graphical element, for instance, the correctly spelled name, age, and home country embedded in a specific athlete’s head shot.

The finished graphics can then be instantly accessed by the HyperX3.1 operators by clicking a folder from their workstations, a capability that previously was only possible by searching for the assets on a server and then downloading them into the playout system. Any changes to image metadata need only be made once, and the metadata fields are automatically populated at every point at which the graphic will be used. When the graphic is inserted into the programming, the accompanying metadata is automatically extracted and displayed, so NBC Olympics’ production staff no longer needs to worry if names are spelled correctly and information about the graphic is accurate.

“This summer’s London Olympic Games promise to be a record-breaker, with more than 3,500 hours of broadcast content over a 19-day period from more than a dozen different sports venues. Since much of this programming will be produced live, accuracy and efficiency is critical to success,” Morrone said. “We are honored to provide NBC Olympics with state-of-the-art HyperX3.1 graphics playout systems integrated with Adobe’s XMP and Apple’s Xsan 2 for their production of the London Olympics.”

About NBC Olympics:
A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.

Having produced every Summer Olympics since Seoul in 1988 and every Winter Olympics since Salt Lake City in 2002, the networks of NBCUniversal are synonymous with the Games in the United States. In 2011, NBCUniversal acquired the U.S. media rights on all platforms to the 2014 Sochi Winter Olympics, the 2016 Rio Summer Olympics, the 2018 Pyeongchang Winter Olympics, and the 2020 Summer Olympics. At the conclusion of the 2020 Games, NBCUniversal will have presented 17 total Olympic Games and 11 consecutive, the most for a U.S. media company in both categories.

NBC has won an unprecedented 91 Emmy Awards for its Olympics coverage, as well as a prestigious Peabody Award for its presentation of the Beijing Opening Ceremony in 2008, which USA Today said was “the best overall Olympic experience ever provided by a U.S. network.”

In addition to its unsurpassed heritage and award-winning production, NBCUniversal is known for aggregating large Olympic audiences, as nine of the top 11 most-watched U.S. television events of all time are Olympic Games presented across the networks of NBCUniversal. The Beijing Summer Olympics rank No. 1 with 215 million viewers.

About Chyron
Chyron (NASDAQ: CHYR) is a leading provider of Graphics as a Service for on-air and digital video applications including newsrooms, studios, sports broadcasting facilities, and corporate video environments. An Emmy® Award-winning company whose products have defined the world of digital and broadcast graphics, Chyron’s graphics solutions include the Axis World Graphics online content creation software and order management system, on-air graphics systems, clip servers, channel branding, and graphics asset management solutions, all of which may be incorporated into the company’s BlueNet™ end-to-end graphics workflow. More information about Chyron products and services is available on the company websites: www.chyron.com and www.axisgraphics.tv. The company’s investor relations information is at www.chyron.com via the “Investors” link.

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