(QUNR) Air Ticket Bookings Exceed 60,000 in a Day
Company Also Named Top Ticket Booking App by Downloads and Usage
BEIJING, Jan. 3, 2014 — Qunar Cayman Islands Limited (Nasdaq:QUNR) (“Qunar” or the “Company”), China’s leading search-based travel commerce platform, today announced that it achieved a single-day record for air ticket bookings, with more than 60,000 over the New Year holiday.
The Company also provided updates on progress of its mobile strategy. Qunar’s mobile hotel bookings reached 50% of total hotel bookings, while its mobile taxi-booking service, Cheche, has expanded coverage to over 42 cities in China. The announcement followed the publication of reports by CTCNN which named Qunar the leading app by November downloads, and by TalkingData which names the Company the market leader for both December mobile app user coverage and usage rates for Android devices.
In a report issued on Tuesday, Deutsche Bank analyst Alan Hellawell also noted that Qunar Travel has become the most popular ticket-booking app in China. According to a research survey conducted by Enfodesk, 63.6% of respondents named Qunar Travel as the most frequently used ticket-booking app for air-ticket bookings, train-ticket bookings and tourist attraction-related bookings, followed by 54.5% for its closest competitor.
Qunar has taken steps to improve its mobile offering with recent moves such as connecting its popular travel app to social media service WeChat’s mobile payment system and launching voice recognition for hotel search.
About Qunar
Qunar Cayman Islands Limited is the leading search-based commerce platform for the travel industry in China. Qunar’s goal is to empower Chinese travelers to define their travel experience. Founded in May 2005 and headquartered in Beijing, Qunar is committed to providing travelers with a one-stop travel information source on both PC and mobile devices. The Company enables travelers to find the best-value deals by aggregating and processing highly fragmented travel product information from tens of thousands of travel service providers into an organized and user-friendly display through its proprietary technology. According to research firm iResearch, Qunar has ranked No. 1 among all non-state-owned online travel companies in China in terms of monthly unique visitors since November 2010. Qunar’s mobile application “Qunar Travel” was ranked the most frequently used mobile travel application in China by China Internet Network Information Center in September 2012.
Leveraging its large user base and advanced technologies, the Company provides an attractive value proposition to its customers, which include travel service providers and display advertisers.
Qunar means “where to go” in Mandarin Chinese.
CONTACT: For more information, please contact: China Jenna Qian Qunar Tel: +86-10-5760-3609 press@qunar.com Nick Beswick Brunswick Group Tel: +86-10-5960-8600 Email: qunar@brunswickgroup.com U.S. Cindy Zheng Brunswick Group Tel: +1-212-333-3810 Email: qunar@brunswickgroup.com
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